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Fitzrovia Watches

Quality Rolex Watches & Accessories for Sale

Fitzrovia Watches London stock nearly new and second hand Rolex watches at discount prices. Choose a quality pre-owned watch from our wide range of Rolex watches including Ladies Rolex, Submariner, Daytona, Datejust, Sea Dweller, Yacht-Master, Milgauss, GMT Master and many more.

We will Buy your Used Rolex Watch - Modern and Vintage Pre-owned Watches

We also buy pre-owned Rolex watches. Why not part exchange your Rolex wrist watch and choose from one of the best selections of Rolex watches in London today.

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DO YOU HAVE A ROLEX TO SELL

Price: TBA
Fitzrovia Watches London are happy to Buy or Part Exchange your Rolex - best prices paid.

In the first instance please email chris@fitzroviawatches.co.uk with the details of your watch eg age, condition, model number and photo if possible

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12 Month Warranty from Fitzrovia Watches

Price: TBA
If not still covered by the original Manufacturers Warranty we are proud to offer our own 12 Month Warranty card on all of the Watches we sell.

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18KT Gold Rolex Submariner 16808

Price: £8495
ON SALE reduced from £8,995 to £8,495 - NB On sale for limited time only so buy now before it goes!?

Condition: Had a Full Rolex UK service in 2006 and is therefore in good condition Case/Dial: Solid 18KT gold case 40mm (plus crown). Blue Dial. Sapphire Crystal. Waterproof to 300M. Bezel, hands, hour markers and crown are all solid 18KT gold.Movement: Rolex automatic movement - running strongly - date feature.Bracelet/Strap: Solid 18KT gold Rolex Oyster Fliplock Bracelet. Box/Papers: Original Rolex boxes Inner and outer, UK Rolex service papers from 2006. Reference numbers: Model number 16808 S/No 64xxxxx (means 1980) Other Information: Equivalent model today would cost around £23,000?!?

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Rolex Yachtmaster MoP Tahitian Dial 16623

Price: £5995
ON SALE reduced from £6,495 to £5,995 - NB On sale for limited time only so buy now before it goes!?

Condition: This watch is in excellent condition - just serviced. Case/Dial: Stainless Steel case 40mm (plus crown). Lovely Grey/Brown Mother of Pearl (also called Tahitian) Dial. Sapphire Crystal. Waterproof to 100M. Bezel, hands and hour markers are all solid 18KT gold.Movement: Rolex automatic movement - running strongly.Bracelet/Strap: Rolex Oyster Fliplock Bracelet with 18KT gold middle links (running through the clasp). Box/Papers: Rolex boxes (inner and outer), booklets and Papers (Sep 08) and tag.Reference numbers: Model number 16623 S/No M712xxx Other Information: Basically as you would buy new today at around £9500. Very Expensive and unusual dial option.

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Rolex 16610LV Bezel Choice Rare Dial

Price: £4995
Condition: This one owner watch is in lovely mint condition. Case/Dial: Stainless Steel case 40mm (plus crown). Stunning original Maxi Anniversary Edition final version dial*. Sapphire Crystal (Date cyclops removed but can be supplied with the regular Cyclops glass if you prefer). Waterproof to 300M. Black and Green Bezel inserts. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex 93250 Solid end Link Oyster Fliplock Bracelet Box/Papers: Original Rolex boxes (inner and outer), UK papers (Oct 2010), booklets and tags. Reference numbers: Model number 16610LV S/No G010xxx Other Information: This is a very collectable discontinued Limited Edition 50th Anniversary Submariner - This is one of the very last to leave the Factory with a rare G serial number and *final dial design with short F font on the depth rating and gap between 300 and M.

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Vintage Rolex 5513 Spiders Web Dial Box and Papers

Price: £4995
Condition: Just had a service and really is mint. Case/Dial: Stainless Steel case 40mm (plus crown). Stunning original black 'spiders web' dial* and black bezel. Original Tritium hour markers and hands have perfect matching Vanilla coloured Patina. Super domed plexi glass (please ignore the dust in the photo!) Movement: Rolex automatic 1520 movement - running strongly. Bracelet/Strap: Rolex Stainless Steel ref 93150 Oyster bracelet Box/Papers: Rolex Inner and Outer boxes, calendar card, booklet, and Rolex UK papers (July 1987) Reference numbers: Model number 5513 S/No 876xxxx Other Information: It was the Rolex 5513 that was James Bond's choice in 'Live and Let Die'. *Spiders Web dial refers to the rare and beautiful lines that can appear over time in the laquer of the first glossy dials - very collectable.

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Rolex Yacht Master 16622 Platinum Bezel

Price: £4495
ON SALE reduced from £4995 to £4495 - NB On sale for limited time only so buy now before it goes!?

Condition: This one owner watch is Rolex serviced and in mint condition Case/Dial: Stainless Steel case 40mm (plus crown). Silver dial and Platinum Bezel. Sapphire Glass is perfect. Waterproof to 100M. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Oyster Bracelet Fliplock (solid link - same as found on the Daytona). Box/Papers: Rolex Inner and Outer Boxes, Booklets and UK papers dated Feb 2003 and Rolex UK Service papers from April 2008. Reference numbers: Model number 16622 S/No Y389xxx Other Information: Great saving on new price of around £8000.

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Rolex Submariner 16613 Y SN

Price: £4495
Condition: One owner watch in mint condition - just serviced by our watchmaker. Case/Dial: Stainless Steel case 40mm (plus crown). Blue dial and Bezel. Sapphire Crystal. Waterproof to 300M. Hands, Hour Marker surrounds, Crown and Bezel are all solid 18KT gold. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Original Rolex Oyster Stainless Steel/18KT Gold bracelet (Modern solid end link and Gold through clasp design) Box/Papers: Rolex Boxes (inner and outer), tags booklets and UK papers dated June 2003. Reference numbers: Model number 16613 S/No Y750xxx Other Information: Fantastic saving on list price of around £8500. Interesting/collectable model as the Y serial numbers were the last to have 'lug holes' but the modern benefits of a solid end link bracelet.

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Rolex GMT Master 2 Ceramic 116710LN Rolex Wty

Price: £4495
Condition: This one owner watch is in great condition. Case/Dial: Stainless Steel case 40mm (plus crown). Lovely 'Maxi' Dial. In case you didn't know the green hand is to indicate 24 hr time or a second timezone in conjunction with the bezel. Sapphire Crystal. Waterproof to 100M. Ceramic Bezel. Movement: Rolex automatic movement - running strongly.Bracelet/Strap: Rolex Oyster Fliplock Bracelet with 'easy link' solid clasp and solid links.Box/Papers: Original Rolex boxes (inner and outer), UK Papers dated April 2012, Booklets and tags.Reference numbers: Model number 116710LN S/No xxxxxxx (latest randomised format) Other Information: Nice saving on RRP and a full Rolex International Warranty to April 2014.

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Vintage Rolex Submariner 1680

Price: £4295
Condition: From 1977/78 this watch is in lovely vintage watch condition. Case/Dial: Stainless Steel case 40mm (plus crown). Original matte dial. Original Tritium Dial and hands. Plexi Glass.Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex 93150 Fliplock Oyster Bracelet.Box/Papers: Rolex box (original papers missing but has Rolex UK service papers from 2008. Reference numbers: Model number 1680 Other Information: A very collectable watch and future investment but something you don't have to be frightened about actually wearing.

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Rolex Submariner Date 16610 Rolex Warranty

Price: £3995
ON SALE reduced from £4,295 to £3,995 - NB On sale for limited time only so buy now before it goes!?

Condition: Having just been largely unworn since a Rolex UK service in Nov 2011 this watch is in mint condition Case/Dial: Stainless Steel (no holes) case 40mm (plus crown). Black dial. Sapphire Glass. Waterproof to 300M. Date window. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Original Rolex 93250 bracelet Oyster Fliplock (solid end links). Box/Papers: Rolex Boxes (Inner and Outer), tag, booklets, and Rolex UK papers dated Oct 2005. Rolex UK Service papers Nov 2011 Reference numbers: Model number 16610 S/No D332xxx Other Information: This is the last of the Submariner Dates before the Rolex engraving on the inner rehault ring (ie as generally preferred by collectors) but benefits from the newer solid end link bracelet design. Like all newly discontinued models prices are rising fast so buy whilst you still can at a sensible price. Under full Rolex International Warranty to Nov 2013 and thereafter with us.

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Rolex Submariner 16613 Blue Dial

Price: £3995
Condition: Just had a service and clean from our watchmaker and is in lovely mint condition.Case/Dial: Stainless Steel case 40mm (plus crown). Blue dial and Bezel. Sapphire Crystal. Waterproof to 300M. Hands, Hour Marker surrounds, Crown and Bezel are all solid 18KT gold. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Oyster Stainless Steel/18KT Gold bracelet Box/Papers: Rolex Boxes (inner and outer) and Rolex UK papers (Dec '99) Reference numbers: Model number 16613 S/No A516xxx Other Information:Very collectable and a good saving from the new equivalent.

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Ladies Rolex Datejust 179173 Diamond Dial Fluted Bezel

Price: £3995
Condition: This one owner watch has just enjoyed a light clean and service and really looks as good as new. Case/Dial: Stainless Steel case 26mm (plus crown). Stunning original Gold/Champagne Rolex Factory Diamond Dot dial stunning VVS Wesselton diamonds (NOT aftermarket). Waterproof to 100m. Sapphire Crystal. Stunning 18KT Fluted gold Bezel, hands and crown. Movement: Rolex automatic movement - running strongly. Date. Bracelet/Strap: Rolex Stainless Steel and 18KT gold jubilee bracelet with of the latest design with Solid links and concealed clasp. Box/Papers: Rolex Inner and Outer boxes and booklets and UK papers (dated Nov 2006). Reference numbers: Model number 179163 S/No Z042xxx Other Information: A lovely wearable robust watch and a fantastic investment going forward - basically the same as you would buy new today for around £7000.... but without the depreciation?!?

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Rolex GMT Master 2 16710 Bezel Choice KSN

Price: £3795
Condition: This watch having just been serviced by our watch maker is in lovely mint condition. Can be supplied with a different coloured bezel if you prefer eg black, blue/red, black/red. Case/Dial: Stainless Steel case 40mm (plus crown). In case you didn't know the red hand is to indicate 24 hr time or a second timezone in conjunction with the bezel. Sapphire Crystal is perfect. Waterproof to 100M. Last of the pinhole case (collectable)Movement: Superb original Rolex automatic movement - running strongly.Bracelet/Strap: Original Rolex Solid end Link Oyster Fliplock Bracelet Box/Papers: Rolex boxes (inner and outer), Rolex UK papers (May 2002), booklets, tags Reference numbers: Model number 16710 S/No K334xxx Other Information: This is a very collectable GMT Master 2 before the move to the Ceramic Bezel version - like all discontinued Rolex sports models the value is rising quickly. The perfect every day watch.

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Ladies Rolex Datejust 79173 Diamond Mother of Pearl Dial

Price: £3795
Condition: Just serviced by our watchmaker - this one owner watch looks lovely. Case/Dial: Stainless Steel case 26mm (plus crown). Stunning original Mother of Pearl Silver/Creme Rolex Factory Original Diamond Dot dial (NOT afterset). Waterproof to 100m. Sapphire Crystal. Stunning 18KT gold Bezel, hands and crown. Movement: Rolex automatic movement - running strongly. Date. Bracelet/Strap: Rolex Stainless Steel and 18KT Oyster bracelet. Box/Papers: Rolex Inner and Outer boxes and booklets and UK papers (dated May 2004). Reference numbers: Model number 79173 S/No F161xxx Other Information: A lovely wearable robust watch and a fantastic investment going forward - basically the same as you would buy new today for around £7500.... but without the depreciation?!?

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Rolex Datejust Floral Dial 116200

Price: £3795
Condition: Worn a handful of times - mint condition Case/Dial: Stainless Steel case 36mm (plus crown). Stunning Floral dial in an amazing brown/grey colour dial which changes subtly in different light. Smooth bezel. Waterproof to 100m. Sapphire Crystal. Movement: Rolex automatic movement - running strongly. All functions work sharply as they should. Bracelet/Strap: Rolex Stainless Steel Oyster bracelet - latest design - solid links and easy link clasp Box/Papers: Full UK Original Inner and Outer boxes, papers (Jan 2013), booklets and accessories. Reference numbers: Model number 116200 S/No Gxxxxxx Other Information: Full Rolex International Warranty to Jan 2015. This amazing dial normally only comes in a £9000 model with a diamond bezel therefore a unique opportunity.

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Rolex Ladies Yachtmaster 169622 Platinum Bezel

Price: £3495
Condition: This one owner watch has just been serviced and really looks great Case/Dial: Stainless Steel case 29mm (plus crown). Silver dial and platinum bezel. Waterproof to 100m. Sapphire Crystal. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Stainless Steel Oyster bracelet Box/Papers: Full UK Original Rolex Inner and Outer boxes, papers (dated Aug 04), booklets and accessories. Reference numbers: Model number 169622 S/No Y673xxx Other Information: Basically the same as you would buy new today for £4870.... but without the depreciation?!?

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Rolex 16013 Datejust Rare Oman Qaboos dial

Price: £3495
ON SALE reduced from £3,995 to £3,495 - NB On sale for limited time only so buy now before it goes!?

Condition: This watch has had a clean, service and polish form our watch maker and looks great Case/Dial: Stainless Steel case 36mm (plus crown). Stunning Rare Gold Oman Qaboos dial. Plexi Crystal. Hands, Hour Marker surrounds, Crown and Bezel are all solid 18KT gold. Movement: Rolex automatic movement - running strongly Bracelet/Strap: Original Rolex Stainless Steel/18KT Gold bracelet Box/Papers: Rolex Box and Qaboos Medal with Matching logo (Papers missing but priced accordingly - common for Oman models) Reference numbers: Model number 16013 S/No R751xxx (means 1988) Other Information: The gifting of Crested dial Rolex to important people was popular across the Gulf states - however the attractiveness of the Oman crest, red colour and british military links make this design the most popular and collectable.

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Rolex Explorer 1 39mm 214270

Price: £3495
Condition: Virtually unworn condition. Case/Dial: Stainless Steel case 39mm (plus crown). Black dial. Sapphire Glass. Waterproof to 100M. Movement: Rolex automatic movement. Bracelet/Strap: Rolex bracelet Oyster Fliplock. Box/Papers: Rolex Boxes Inner and Outer, tags. booklets and Rolex UK papers dated Dec 2012 Reference numbers: Model number 214270 S/No xxxxxxxx (latest randomised format) Other Information: New Model. Full Rolex International Warranty to Dec 2014.

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Rolex Explorer 2 16570 Rare Patina Dial

Price: £2995
Condition: Has just had a service from our Watchmaker and is in lovely mint condition. Case/Dial: Stainless Steel case 40mm (plus crown). White Dial with amazing aged Tritium Hour markers and hands with an amazing brown Patina. In case you didn't know the red hand is to indicate 24 hr time or a second timezone in conjunction with the bezel. Sapphire Crystal (Date cylops removed - can also be supplied with a regular cyclops glass if preferred). Waterproof to 200M. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Oyster Bracelet. Box/Papers: Rolex box. (Papers missing but as with all of our watches fully authenticated and priced accordingly). Reference numbers: Model number 16570 S/No N203xxx Other Information: Like all recently discontinued Rolex Sports models values are rising strongly - pick one up whilst you can at a sensible price - you will not see many with such a beautiful dial.

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Rolex Ladies Diamond Dial 67193

Price: £2795
Condition: This watch has just had a service from our watchmaker and is in lovely mint condition. Case/Dial: Stainless Steel case 26mm (plus crown). Stunning Black Rolex Factory Diamond Dot dial (NOT aftermarket). Waterproof to 100m. Sapphire Crystal. Stunning 18KT gold Bezel, hands and crown. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Stainless Steel and 18KT gold Jubilee bracelet. Box/Papers: Rolex box and Rolex papers (Jan 1998). Reference numbers: Model number 67193 S/No T388xxx Other Information: A lovely wearable robust watch - similar model today costs around £8000.

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Mid Size rolex Datejust 68273 white dial

Price: £2695
Condition: This watch has had a service, clean and polish from our watch maker and looks great Case/Dial: Stainless Steel Mid Size case 31mm (plus crown). White dial. Sapphire Crystal. Hands, Hour Marker surrounds, Crown and Bezel are all solid 18KT gold. Date. Movement: Rolex automatic movement - running strongly Bracelet/Strap: Original Rolex Stainless Steel/18KT Gold Jubilee bracelet Box/Papers: Rolex Box (papers missing as with all our watches fully authenticated and priced accordingly) Reference numbers: Model number 68273 S/No W468xxx (means 1996) Other Information: A lovely wearable watch and very rare to find in midsize. Similar to what you would buy today for around £6000.

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Rolex Explorer 1 114270 F Serial

Price: £2695
Condition: In immaculate condition Case/Dial: Stainless Steel case 36mm (plus crown). Stunning Black dial. Sapphire Glass. Waterproof to 100M. Movement: Rolex automatic movement - running strongly.Bracelet/Strap: Rolex Oyster Fliplock bracelet.Box/Papers: Rolex UK Boxes, booklets and rolex UK papers dated Jan 04 plus Rolex UK Service receipt from Dec 09.Reference numbers: Model number 114270 S/No F069xxx Other Information: This recently discontinued model is becoming very collectable - buy one at a sensible price while you still can.

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Vintage 14KT Gold Rolex Date 6827 Midsize

Price: £2495
Condition: Immaculate condition. Has just had a light clean and service from our watch maker. Case/Dial: Solid 14KT Gold case 31mm (plus crown). Gold dial. 14KT Gold Bezel. The Gold has mellowed to a lovely colour. Plexi Glass. Movement: Rolex automatic movement - running strongly.Bracelet/Strap: Non Rolex strap and buckle. Box/Papers: Rolex Box and papers missing but priced accordingly and like all of our watches has been fully authenticated - will come in a nice presentation box Reference numbers: Model number 6827 S/No 389xxxxx (means around 1975) Other Information: The perfect investment watch - you can actually use as a daily wearer no problem. Midsize watch for Gents or Ladies.

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Midsize Rolex non date 77080 Explorer dial

Price: £2495
Condition: Unworn since a full service from Rolex UK Case/Dial: Midsize Stainless Steel case 31mm (plus crown). Blue Explorer style dial. Sapphire Crystal waterproof to 100M. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Stainless Steel Oyster bracelet Box/Papers: Rolex Boxes, Rolex UK service papers Nov 2012, Original Rolex UK papers (May 2002). Reference numbers: Model: 77080 Serial Number: K21xxxx Other information: Full International Rolex Service Warranty to Nov 2014.

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Ladies Rolex 18KT Gold Datejust

Price: £2495
Condition: Immaculate condition. Has just had a light clean and service from our watch maker. Case/Dial: Solid 18KT Gold case 26mm (plus crown). Gold dial. 18KT Gold Bezel. The Gold has mellowed to a lovely colour. Plexi Glass. Movement: Rolex automatic movement - running strongly.Bracelet/Strap: Non Rolex strap and buckle. Box/Papers: Rolex Box and papers missing but priced accordingly and like all of our watches has been fully authenticated - will come in a nice presentation box Reference numbers: Model number 6917 S/No 614xxxxx (means around 1979/80) Other Information: The perfect investment watch - you can actually use as a daily wearer no problem.

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Rolex Ladies date 79240 White Roman dial

Price: £2195
Condition: This watch has just had a service, clean and polish from our watchmaker and really looks great. Case/Dial: Stainless Steel case 26mm (plus crown). White Roman dial. Waterproof to 100m. Sapphire Crystal. Movement: Rolex automatic movement - running strongly. All functions work sharply as they should - quick set date. Bracelet/Strap: Rolex Stainless Steel Jubilee bracelet Box/Papers: Rolex box, booklets and papers (dated Dec 1999). Reference numbers: Model number 79240 S/No A383xxx Other Information: A lovely wearable robust watch and a fantastic investment going forward - basically the same as you would buy new today for around £5000.... but without the depreciation?!?

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Ladies Rolex non Date WG Bezel 76094

Price: £2195
ON SALE reduced from £2,395 to £2,195 - NB On sale for limited time only so buy now before it goes!?

Condition: Unworn. Case/Dial: Stainless Steel case 26mm (plus crown). Black dial. Date Window. Sapphire Crystal. Waterproof to 100M. Solid 18KT white gold bezel. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Stainless Steel Oyster bracelet. Box/Papers: Rolex Boxes (Inner and Outer), Booklets and tags. UK Rolex papers (Dated Nov 2006) Reference numbers: Model number 76094 S/No D977xxx Other Information: A lovely wearable watch and just Beautiful. Similar to what you would buy today for around £5200.

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Rolex Tudor Heritage Chronograph Grey 70330N

Price: £1995
Condition: In mint condition - worn about 6 times Case/Dial: Stainless Steel case 42mm (plus crown and buttons). Stunning grey dial. Waterproof to 150M Movement: Superb original Tudor automatic movement (Chrono and date functions) Bracelet/Strap: Tudor Stainless Steel bracelet and Nato strap Box/Papers: Tudor Box and nato strap. Papers missing but fully authenticated and priced accordingly.Other Info: Model ref 70330N S/N J421xxx (dates the watch to 2010) . In case you did not know Tudor is Rolex's sister brand that is still sold all over the world (but not the UK) hence hard to find in this country.

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Ladies Rolex Oyster non date 76030 Blue Dial

Price: £1995
Condition: This watch has had a service from our watch maker and is in great condition. Case/Dial: Stainless Steel case 26mm (plus crown). Blue dial. Sapphire Crystal. Waterproof to 100M. Steel Milled Bezel. Movement: Rolex automatic movement - running strongly. Bracelet/Strap: Rolex Stainless Steel Oyster bracelet. Box/Papers: Rolex Box, booklet and Rolex UK papers (Dated Dec 2005) Reference numbers: Model number 76030 S/No Y512xxx Other Information: A lovely wearable watch. Similar to what you would buy today for around £4000.

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Rolex Oysterdate Precision 6694 Silver Dial

Price: £1795
Condition: This watch has had a clean and service from our watch maker and looks mint Case/Dial: Stainless Steel case 34mm (plus crown). Silver dial. Plexi Crystal. Movement: Rolex manual wind movement - running strongly Bracelet/Strap: Rolex Oyster Stainless Steel bracelet Box/Papers: Missing but priced accordingly and like all of our watches has been fully authenticated (will come in a nice presentation box) Reference numbers: Model number 6694 S/No 210xxxx (means 1968/69) Other Information: A lovely wearable watch and solid investment piece.

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Vintage Rolex Tudor Day Date 7017 Ideal 40th

Price: £1695
Condition: Just serviced and in lovely condition Case/Dial: Stainless Steel case 38mm (plus crown). Grey dial. Plexiglass. Movement: Rolex Tudor automatic movement with day/date feature running strongly. Bracelet/Strap: New Unworn black Leather strap. Box/Papers: Missing but priced accordingly - will come in a nice presentation box. Reference numbers: Model number 7017 S/No 696xxx (dates the Watch to 1972/3) Other Information: In case you didn't know Tudor is Rolex's sister brand with watches sharing many parts and qualities - A very wearable watch and a terrific 40th Birthday Gift.

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Ladies Rolex Datejust 69173 Leather Strap

Price: £1495
Condition: This watch has had a clean, service and polish form our watch maker. Case/Dial: Stainless Steel case 26mm (plus crown). Gold dial. Sapphire Crystal. Waterproof to 100M. Hands, Hour Marker surrounds, Crown and Bezel are all solid 18KT gold. Movement: Superb original Rolex automatic movement - running strongly. Quick set date. Bracelet/Strap: Leather strap and Rolex Buckle Box/Papers: Rolex box and papers missing but priced appropriately and like all of our watches has been fully authenticated (will come in a nice presentation box) Reference numbers: Model number 69173 S/No R573xxx (means 1987) Other Information: A lovely wearable watch and just Beautiful. Similar to what you would buy today for around £5000.

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Rolex Tudor Day Date 7017 French

Price: £1495
Condition: Just serviced and in lovely condition Case/Dial: Stainless Steel case 38mm (plus crown). Silver dial. French (or Spanish) Day Wheel. Plexiglass. Movement: Rolex Tudor automatic movement with day/date feature running strongly. Bracelet/Strap: New Unworn black Leather strap. Box/Papers: Missing but priced accordingly - will come in a nice presentation box. Reference numbers: Model number 7017 S/No 688xxx (dates the Watch to 1973/4) Other Information: In case you didn't know Tudor is Rolex's sister brand with watches sharing many parts and qualities - A very wearable watch and a terrific 40th Birthday Gift.

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Rolex 9ct Ladies Dress Watch

Price: £995
Condition: From the late 1950s this watch is in lovely condition. Case/Dial: 9ct Gold case 23mm (plus crown). Gold dial. Plexi Glass. Movement: Rolex manual movement - running Strongly. Bracelet/Strap: Rolex 9ct Gold bracelet Box/Papers: Box and papers missing but priced accordingly and like all of our watches has been fully authenticated (will be shipped in a nice presentation box). Reference numbers: S/No 89xxx Other Information: A lovely and great value all gold Rolex.

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Rolex 9ct Presentation Watch

Price: £995
Condition: From the 1960s this Watch is in lovely mint condition (note engraved caseback - Swan Hunter presentation Watch). Case/Dial: 9ct Gold case 31mm (plus crown). Creme dial with marks and patina. Plexi Glass. Movement: Rolex manual movement -running. Bracelet/Strap: Plain leather strap Box/Papers: Box and papers missing but priced accordingly and like all of our watches has been fully authenticated (will be shipped in a nice presentation box). Other Information: A lovely and affordable gold Rolex.

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Vintage Tudor 9ct Presentation Watch

Price: £795
Condition: From the 1970s this Watch is in lovely mint condition (note engraved caseback - Orion presentation Watch). Case/Dial: 9ct Gold case 34mm (plus crown). Creme dial. Plexi Glass. Date. Movement: Tudor automatic movement - running strongly. Bracelet/Strap: Plain leather strap Box/Papers: Box and papers missing but priced accordingly and like all of our watches has been fully authenticated (will be shipped in a nice box). Other Information: A lovely and affordable gold Rolex Tudor.

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DO YOU HAVE A WATCH TO SELL

Price: TBA
Fitzrovia Watches are happy to Buy or Part Exchange your Rolex - In the first instance please email chris@fitzroviawatches.co.uk with the details of your watch eg age, condition, model number and photo if possible

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Vintage Rolex Cosmograph Booklet

Price: £450
For the Rolex Cosmograph 6265 6263 6268 Models. Watches in booklet are photographed with folded bracelet and riveted so applicable for the 1970's date range. Booklet really looks almost as good as new - photos tell all. Booklet reference 575-27-31.50432 in English with back page dealer stamp open.

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Vintage Rolex Milgauss Booklet

Price: £450
For the Rolex Milgauss 1019 model. Watch in booklet is photographed with folded bracelet and riveted so applicable from the mid 60s to the mid 70's. Booklet really looks almost as good as new. Booklet reference 575-30-31.50432 in English with back page dealer stamp open

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Vintage Rolex Explorer 1 and 2 Booklet

Price: £425
For the Rolex Explorer 1 and 2 1016 1655 Models. Watches in booklet are photographed with folded bracelet so applicable for the 1970's date range. Explorer 2 in photo is the mark 1 straight hand version. Booklet really looks almost as good as new. Booklet reference 575-30-31.50432 in English with back page dealer stamp open.

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Rolex 1970s Sportsfolio Booklet

Price: £350
Has many interesting discontinued models including Cosmograph, GMT and Orange hand Explorer. 'Mint' condition.

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1970s Rolex Day-Date Booklet

Price: £250
For the Rolex Day-Date models from the 1970s. 'New Old Stock' condition.

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Rolex 1970 Americas Cup Book - Red Submariner

Price: £225
Special Brochure features ad for 'Red' Submariner. Fair condition.

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Rolex brochure - Floating Cosmograph 16520 - 1991

Price: £225
Booklet for rare discontinued 'Floating Cosmograph' model. 'New Old Stock' condition.

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WE BUY VINTAGE ROLEX ACCESSORIES

Price: TBA
Fitzrovia Watches are happy to Buy your unwanted Vintage Rolex Accessories - In the first instance please email chris@fitzroviawatches.co.uk with the details of your watch eg age, condition, model number and photo if possible

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Rolex Retailer Talking Points brochure - 1991

Price: £175
Special Brochure has many interesting discontinued models including the 'Floating Cosmograph' and Oysterquartz. 'New Old Stock' condition.

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Vintage Rolex booklet - GMT Master - 1984

Price: £175
Booklet for now discontinued GMT Master model. 'Mint' condition.

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Rolex Submariner bezel booklet - 1981

Price: £150
1981 - Submariner and GMT bezel instruction booklet. Mint Condition.

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Gold Rolex Submariner Anchor - 1980-90s

Price: £125
1980/90s - Gold Submariner Anchor NB item is not gold itself - for Gold models. 'New old stock' condition.

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Rolex booklet - Oysterquartz - 1970s

Price: £100
Booklet for now discontinued Oysterquartz model. NB Italian language. 'Good' condition.

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Rolex brochure - GMT Master 16750 - 1987

Price: £95
Covering the now discontinued GMT Master model. 'New Old Stock' condition.

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Rolex brochure - Rolex Submariner - 1987

Price: £95
Brochure covering the Submariner and Sea Dweller model range. 'New Old Stock' condition.

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12 Month Warranty from Fitzrovia Watches

Price: TBA
If not still covered by the original Manufacturers Warranty we are proud to offer our own 12 Month Warranty card on all of the Watches we sell.

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History of Rolex watches

When the company was first formed in 1905 by Hans Wilsdorf it was originally called Wilsdorf & Davis (Wilsdorf’s Brother in Law). The main aim of the company was to develop smaller movements thus moving away from pocket watches and towards wrist watches. The company actually started in London not moving to Switzerland until after WW1.

After submitting their first movement for testing in 1910 it became clear that he main challenges for the wrist watch would be water and dust proofing to enable greater accuracy and reliability. To solve these problems the famous Rolex screw crown and casebook mechanism were developed by Wilsdorf ie the genesis of the ‘Oyster’ concept

To convince potential customers watches were displayed in Shop windows in aquariums!? This theme was mirrored in worldwide advertising. The universal move to waterproof robust watches gave Wilsdorf a great competitive advantage and provided the springboard to future success.

An early Marketing opportunity arose when Mercedes Gleitze swam the English Channel wearing a Rolex Oyster which true to Wilsdorf’s word kept perfect time and waterproofness. Very quickly a large front page advertisement appeared in the Daily Mail proclaiming Rolex as "The Wonder Watch that Defies the Elements: Moisture Proof. Waterproof. Heat Proof. Vibration Proof. Cold Proof. Dust Proof.". These qualities were equally useful to Edmund Hillary when he climbed Everest wearing his Rolex.

The other great innovation that formed part of the Rolex foundation was the ‘Rotor’ which was developed in 1931. The self winding nature of the Rotor gave birth to the term ‘Perpetual’. The Brand then had its 2 strong attributes ie the waterproofing of an ‘Oyster’ and the ease of use of a ‘Perpetual’ movement

Based on these 2 core principles Rolex developed the following watches: -

1933 – Rolex Bubbleback
1945 – Rolex Datejust
1953 – Rolex Explorer
1953 – Rolex Turn-o-graph
1953 – Rolex Submariner
1954 – Rolex Milgauss
1954 – Rolex GMT Master
1956 – Rolex Day Date ‘President’
1960 – Rolex Cosmograph Daytona
1967 – Rolex Sea-Dweller
1970 – Rolex Oysterquartz
1992 – Rolex Yachtmaster

Developing so many popular models so quickly gave Rolex its premier position in the market. The genius of Rolex is not only the initial development but the very subtle design tweaks that keep this core product line up fresh over time.

Now registered as Montres Rolex S.A. the company enjoys a unique family trust lead corporate structure where an obsession with quality and longevity takes precedence over profits thus avoiding the pitfalls that have claimed other watch makers over time.

It is the timeless quality and robustness of the construction which mean that Rolex watches consistently have the best retained value of any pre-owned watches. A Rolex watch is a considerable commitment to buy in the first place but a fantastic and enjoyable investment over time.
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