How do I buy from Fitzrovia Watches?

For mutual security we do not have online checkout on our Website. You can either make an appointment and buy face to face at our London office or we ship all over the UK and the World. Just pick up the phone or send us an email to discuss/arrange. We have facilities for card payments (not AMEX) and can also accept Bank Transfers or cash payments (Up to £8k). Coronavirus update: We remain fully open for business. We continue to send watches fully insured all over the world with Fedex operating as normal even in the worst hit areas eg Hong Kong and Italy.

What is your best price? – can I make you an offer?

We have always operated an honest and transparent FIXED price policy. Rather than inflate our prices and then haggle the price you see is always the best we can offer. We never haggle.

What are your shipping arrangements?

Your Watch will always be carefully packaged, fully insured, tracked online and will require a signature on receipt. We do not charge for shipping even for non UK transactions. Within the EU there are no additional import duties to pay. There is no VAT to be added to or deducted from our prices.

Do you offer a Warranty and Insurance Valuation?

We check all of our watches very carefully and would not sell anything that was not operating properly in the first place. Many of the watches we sell are still covered by the original manufacturers’ warranty, where this is not the case we offer a 12 month warranty against mechanical problems (not damage to watch following misuse/accident). We provide an Insurance Valuation with all watches we sell.

What is your returns policy?

If you collect your watch in person but subsequently change your mind we will offer to buy it back in the same condition subject to a re-stocking charge. If you buy the watch without first inspecting it you are covered by the UK ‘distance selling regulations’ which allow you to return the goods (in the same condition) within 14 days of receipt for a full no quibble refund.

What is your customer feedback record?

Since 2009 we are proud to have served 1000s of customers all over the World. Here is a selection of the lovely feedback we have received……

"The deal ran smoothly and well. Everything in place"

IWC Pilots Chrono IW3706 Bracelet Silver dial

"Perfect Transaction"

OmegaTrilogy 1957 Anniversary Set '66' 311.

"Shipping, Communication & Item Description 5 Stars"

Tudor Black Bay Pepsi GMT M79830RB-0001

"Chris was great to deal with"

RolexGMT Master 2 126710BLNR Batman Jubilee 2019

" I am excited !! just as offered and delivered faster than advertised"

Omega Planet Ocean Big Blue Ceramic GMT

"No problems at all. Recommendable"

Omega Speedmaster Dark side of the Moon

" I love the watch and I appreciate you making the delivery"

Patek Philippe World Time Chronograph 18KT White Gold

"Stunning watch, a real pleasure to deal with, very happy"

Mr. S. - UK

"Fantastic Breguet thankyou"

Breguet Transatlantique Type XXI Chrono

"Top Seller"

Hublot Big Bang 44mm Black Magic

"Excellent service and product. Perfect."

Mr. B. - UK

"Great seller. Fast shipment. Watch as described. Excellent value. Highly commendable."

Omega Speedmaster Dark side of the Moon 311.

"Thank you for this nice watch. I will buy again from you."

Mr. C. - Germany

"Great service, a simple and worthwhile transaction, many thanks."

Mr. C. - UK

"A pleasure to do business with... a genuine vendor who knows his stuff"

Mr. P. - UK

"Great service and communication, marvellous watch. Highly recommended!"

Mr. C. - France

"Nice bloke to deal with; top watch; could not have asked for more..."

Mr. M. - Ireland

"Great watch just as described, most helpful in every way, thank you."

Mr. T. - UK

"Great watch and great company. Will do business with you again. Thanks."

Mr. B. - UK

"Honest, reliable and excellent to do business with."

Mr. N. - UK

"Honest, reliable and excellent to do business with."

Mr. N. - UK

"Good seller with excellent communication."

Bvlgari Bulgari 18KT Gold Diamond

"Fast delivery Thanks "

Vintage Rolex 18KT Oysterquartz President Day Date

"Superb seller, recommended."

Graham Chronofighter

"Nice item excellent service thanks"

Alpina Pilot Heritage Small Seconds

"Lovely item"

Tag Heuer Link Chronograph Automatic

"My new Tag watch arrived quickly & as described."

Tag Heuer Professional Quartz Chronograph

"Excellent Service"

Frank Muller Casablanca Bracelet 5850 Box and Papers

"A pleasure to buy from. Fab item thank you!"

Tudor Black Bay Red 79220R Strap UNWORN

"Very Professional and Quick Next day service. Thanks"

Genuine Vintage Rolex Factory 18KT WG Diamond Bezel

"item as described, delighted, great service.many thanks."

Vintage Rolex President Bracelet 8385 20mm Day Date


Breitling Colt Watch

"Very fast delivery, no problem at all"

Audemars Piguet Millenary Date Watch

"Excellent transaction. Thanks"

Omega Seamaster Bond Automatic Watch

"Fast and safe shipping"

Omega Seamaster Bond Watch

"Excellent watch, as described"

Ladies Omega Constellation

"Very nice watch - thank you"

Rolex Submariner Non-Date

"Perfect watch"

Rolex 16570 Explorer 2

"Very helpful"

Rolex Turnograph

"Great Watch, Very Pleased"

Rolex Submariner Date

" Very helpful will buy again"

Breitling Navitimer Montbrillant

"Good Rolex good watch"

1975 Vintage Rolex 1500 Date

"Very good transaction and communication"

Jaeger le Coultre Reverso Watch

"Nice watch in good condition, good communication"

Spiral Breguet solid 18KT gold pocket watch

"Great comms, nice sub"

Rolex Submariner

"Great watch in superb condition, fast delivery, thanks a lot!"

Vintage 1960s Jenny Manual Landeron Divers Chronograph Bakelite Bezel Tropic

"Perfect watch!! a true gentleman!"

Omega Schumacher Speedmaster

"just one word: PERFECT!"

Rolex Datejust 16200

"Well communication, smooth transaction, thanks"

Rolex Milgauss 116400 Black Dial

"Great Watch!!!! Definitely recommend!!!!!"

1978 Vintage Rolex Oysterquartz 17000

Who are Fitzrovia Watches?

We are a family company founded in 2009. We have sold over £15M of watches to 1000s of happy customers all over the world. We have worked hard to build a trusted reputation and excellent feedback record over the years. Fitzrovia Watches is the trading name of Fitzrovia Enterprises Ltd. registered with the relevant UK authorities under Company Registration Number: 6782940 and VAT Number: 948194972.

Where do you get your watches?

Since 2009 we have developed a range of trusted sources for the watches we stock. We buy part exchange watches from High Street Authorised Dealers. We have relationships with some Manufacturer’s distributors to sell ex-display stock watches. We have many repeat collector customers from whom we buy and take in part exchange watches. We are very very careful and only select the very best examples from what we are offered.

Are all of your watches authentic/genuine?

100% yes, we have years of experience and reputation to uphold and would never sell a fake watch or a watch with fake parts. We provide our own certificate of authenticity for every watch we sell.

How do you check that a watch is not reported Lost/Stolen?

We use the industry recognised leading service called The Watch Register ( They run a constantly updated database of Lost and Stolen Watches as reported by the Police, Insurers and other Watch Retailers. We will provide you with a copy of the Watch Register certificate for your watch at purchase.

Where is your office? What are your opening hours?

In 2009 our first office was at the top of Regent Street in the Fitzrovia area of London. We kept the name Fitzrovia but can now be found close to Bank Tube station in the City.

We operate strictly by prior appointment only Monday to Friday (not weekends sorry). Clements House, 27 Clements Lane, London EC4N 7AE.

Fitzrovia Watches